The Roofing Book

Manufacturers / Elevate

Elevate

Est. 1980

A manufacturer of commercial low-slope roofing and building envelope systems, including RubberGard EPDM and UltraPly TPO. Formerly Firestone Building Products; became "Elevate," the premier commercial brand of the Holcim Building Envelope division, in 2022. Holcim spun off its North American business as an independent, publicly traded company named Amrize in June 2025, and Elevate's homepage now states it is "Now Part of Amrize" and that, "Under Amrize, our Elevate brand will continue delivering the trusted products and services you know and rely on." The legacy holcimelevate.com domain no longer resolves; the live site is elevatecommercialbp.com.

Website
elevatecommercialbp.com
Headquarters
Nashville, TN, US
Founded
1980
Parent company
Amrize
Certification programs
  • Elevate Red Shield Licensed Applicator: Approved commercial applicators eligible to install Red Shield warranted membrane systems; the live warranties page states Red Shield warranties are "installed by some of the most reputable professionals in the industry" and references Elevate-licensed contractors.
Industry memberships
  • ARMA

Named products

Elevate 18 inch QuickSeam SA Flashing Elevate AC FAST FRLiquid-Applied Membrane Elevate APP 160APP Modified Bitumen Elevate APP 170APP Modified Bitumen Elevate APP 180APP Modified Bitumen Elevate APP Base SheetsAPP Modified Bitumen Elevate AcryliTop PC-100 Roof CoatingLiquid-Applied Membrane Elevate Aluminum CoatingLiquid-Applied Membrane Elevate BaseGard SA Elevate Black One-Part Pourable Sealer Elevate CLAD-GARD MASynthetic Underlayment Elevate CLAD-GARD RIce and Water Barrier Elevate CLAD-GARD SAIce and Water Barrier Elevate Channel Venting Base Elevate EPDM Bonding Adhesive BA-2004(T) Elevate EPDM Solvent-Free Bonding Adhesive Elevate I.S.O. Spray R Adhesive Elevate I.S.O. Stick Insulation Adhesive Elevate I.S.O. Twin Pack Insulation Adhesive Elevate ISOGARD CG Elevate ISOGARD GL Elevate ISOGARD HD Composite Elevate ISOGARD HD Cover Board Elevate ISOGARD HG (HailGard) Elevate Industrial Elastomeric Metal Roof CoatingLiquid-Applied Membrane Elevate Jet Bond PVC Elevate Jet Bond Spray Adhesive Elevate Lap Sealant HS Elevate MAX PVCPVC Membrane Elevate MAX PVC Clad Metal Elevate MAX PVC Split Pipe BootPipe Boot Flashing Elevate MAX PVC Universal Pipe BootPipe Boot Flashing Elevate MB Base Sheet Elevate Multi-Purpose MB Cold Adhesive Elevate Multi-Purpose MB Flashing CementRoof Cement and Mastic Elevate PVC KEE Elevate PVC KEE XRPVC Membrane Elevate PVC KEE XRTPVC Membrane Elevate PVC LVOC Bonding Adhesive Elevate PVC Roofing MembranePVC Membrane Elevate PVC Unsupported Flashing Elevate PVC Water Based Bonding Adhesive Elevate Ply IVBuilt-Up Roof (BUR) Elevate Ply VIBuilt-Up Roof (BUR) Elevate QuickSeam Curb Flashing Elevate QuickSeam Flashing Elevate QuickSeam FormFlash Elevate QuickSeam Pipe BootPipe Boot Flashing Elevate QuickSeam Splice Tape Elevate RubberGard EPDMEPDM Membrane Elevate RubberGard EPDM FormFlash Elevate RubberGard EPDM PlatinumEPDM Membrane Elevate RubberGard EPDM Pre-TapedEPDM Membrane Elevate RubberGard EPDM SAEPDM Membrane Elevate RubberGard MAX EPDMEPDM Membrane Elevate SA Primer Elevate SBS 250Modified Bitumen Elevate SBS CapModified Bitumen Elevate SBS Fiberglass Base SheetsModified Bitumen Elevate SBS GlassModified Bitumen Elevate SBS HTModified Bitumen Elevate SBS Metal Flash-ALModified Bitumen Elevate SBS Polyester Base SheetsModified Bitumen Elevate SBS PremiumModified Bitumen Elevate SBS SAModified Bitumen Elevate SEBS Mopping Asphalt Elevate Single-Ply LVOC Bonding Adhesive Elevate Single-Ply LVOC Primer Elevate Single-Ply QuickPrime Primer Elevate SkyScape Built-In-Place SystemsGreen (Vegetated) Roof Elevate SkyScape Pregrown Modular SystemGreen (Vegetated) Roof Elevate Twin Jet Elevate Twin Jet Y Elevate UNA-CLAD UC-14 Roofing PanelStanding-Seam Metal Roof Elevate UNA-CLAD UC-3 Roofing PanelStanding-Seam Metal Roof Elevate UNA-CLAD UC-4 Roofing PanelStanding-Seam Metal Roof Elevate UNA-CLAD UC-6 Roofing PanelStanding-Seam Metal Roof Elevate UNA-CLAD UC-7 Snap-On Standing Seam Roofing PanelStanding-Seam Metal Roof Elevate UltraFlash One-Part Liquid FlashingLiquid-Applied Membrane Elevate UltraPly Bonding Adhesive Elevate UltraPly Platinum TPOTPO Membrane Elevate UltraPly TPOTPO Membrane Elevate UltraPly TPO 18 inch Curb Flashing Elevate UltraPly TPO Coated Metal Elevate UltraPly TPO QuickSeam Flashing Elevate UltraPly TPO Reinforced Split Pipe BootPipe Boot Flashing Elevate UltraPly TPO SATPO Membrane Elevate UltraPly TPO Universal Pipe BootPipe Boot Flashing Elevate UltraPly TPO Unsupported Flashing Elevate UltraPly TPO XRTPO Membrane Elevate White One-Part Pourable Sealer Elevate XR Stick Adhesive

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